• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to secondary sidebar

Dianne Jacob, Will Write For Food

Useful Tips, Interviews, and Stories to Inspire Food Writers and Bloggers

  • Email
  • Facebook
  • Instagram
  • LinkedIn
  • Pinterest
  • Twitter
  • Home
  • About Me
    • Bio
    • Freelance Writing
    • Media Mentions
    • Teaching and Speaking
    • Contact Me
  • Services
    • Coaching and Editing
    • Book Clients
    • FAQ
    • Testimonials
  • Books
    • Will Write For Food
    • The United States of Pizza
    • Grilled Pizzas & Piadinas
  • Events
  • Categories
    • Awards
    • Cookbooks
    • Career
    • Contests
    • Ethics
    • Food Blogging
    • Freelancing
    • Literary Agents
    • My workshops and conferences
    • Personal Stuff
    • Photography
    • Promotion
    • Proposals
    • Radio interviews and writing
    • Recipe Writing
    • Restaurant Reviewing
    • Self Publishing
    • Social Media
    • Travel Writing
    • Uncategorized
    • Useful Links
    • Writing
    • Memoir
    • Writing Apps
  • Resources
  • My Newsletter
  • Blog

Amanda Hesser

Is Food Writing a Dismal Way to Make a Living?

April 17, 2012 by diannejacob 85 Comments

Your career ladder. Do you know what's on the other side?

Recently Amanda Hesser, co-founder of Food52 and a former New York Times food writer, said in Advice for Future Food Writers she could “no longer responsibly recommend that you drop everything to try to become a food writer.”

“Except for a very small group of people (some of whom are clinging to jobs at magazines that pay more than the magazines’ business models can actually afford), it’s nearly impossible to make a living as a food writer, and I think it’s only going to get worse,” Hesser concludes.

To which I would say, for most of us, it has been nearly impossible to make a decent living as a food writer for several decades. But here’s the thing: we’re still at it, enjoying ourselves.

And that’s our dirty little secret. Food writing is fun, no matter how much or whether we’re paid.

Hesser’s article offers lots of good numbers on what food writers make. Now, here are my three tiers of how to categorize ourselves. Recognize yourself in any of these?

Tier 1. Employees at national publications and big web names (5 percent)

These food writers and editors make a high five-to-six-figure living at a few big newspapers and national magazines, with expense accounts and excellent [Read more…] about Is Food Writing a Dismal Way to Make a Living?

Filed Under: Career Tagged With: Amanda Hesser, food writing, food writing careers

Q&A: Amanda Hesser on How to Adapt and Write Recipes

March 7, 2011 by diannejacob 103 Comments

Amanda Hesser, co-founder of Food52 (Photo by Sarah Shatz)

The subject of writing and adapting recipes generates lots of heated comments on this blog. We debate whether anyone can own a recipe, and whether changing someone else’s recipe makes it yours.

To get another perspective on the creative process of recipe writing, I interviewed Amanda Hesser, co-founder of Food52, the crowd-sourcing recipe website; and author of award winning cookbooks, most recently The Essential New York Times Cookbook.

Food52 accepts recipes for testing, voting and eventual publication, so the site has contest rules for acceptable recipe adapting. Intrigued by the pains Hesser took to show an example of successful recipe changes, I thought Hesser might have opinions on the matter.

Q. This blog has had heated discussions about what constitutes recipe writing and adapting. What is your definition of an adapted recipe?

A. There are two definitions.

At the New York Times, any recipe that comes from another source will always say “adapted from” because it goes through the copy-editing department, and there are little tiny changes that have to do with the stylebook. It means it’s not a word-for-word replica.

The other definition is when it’s someone’s own recipe has been inspired by another’s, for instance, if someone has cooked Alice Water’s Braised Leeks enough times that they’ve personalized it. A lot of people read recipes for inspiration, looking for a flavor combination to play around with. Then they go in the kitchen and do their own thing. But it’s important that they [Read more…] about Q&A: Amanda Hesser on How to Adapt and Write Recipes

Filed Under: Food Blogging, Recipe Writing Tagged With: Amanda Hesser, food writing, Food52, Recipe Writing

Will Julie & Julia Mean More Food Bloggers?

August 19, 2009 by diannejacob

I finally saw Julie & Julia on Sunday with two friends,  Suzan Bateson, Executive Director of the Alameda County Community Food Bank; and Faith Kramer of Blog Appetit.  Faith suggested in her blog that the movie theater collect food for the food bank, and the theater obliged by giving free movie posters to anyone who donated.

The movie was was fast-paced, funny, sexy, and the food shots were gorgeous. Merryl Streep was totally believable as Child, and Faith said it was much more fun than reading Julie Powell’s blog. (I didn’t read it, and I don’t think it’s available online now.) I had such a good time that I found myself thinking, “What was all that about, where traditional food writers were jealous of Julie Powell? Can’t we all just get along?”

Connections to a few of the people involved increased my enjoyment. I met the movie’s food stylist Susan Spungen at an International Association of Culinary Professionals (IACP) conference years ago, when she was the food editor of Martha Stewart Living. We had a hilarious conversation about people who had informational meetings with her to ask how to get her job.  I enjoyed Amanda Hesser’s cameo, particularly because I interviewed her while writing Will Write for Food, and met her for breakfast at Balthazar in New York, where we inhaled a specialty,  chocolate bread. I also interviewed Child’s book editor, Judith Jones.

images-1My agent  suggested in an email that EVERYONE (her caps) will want to be a food blogger now. Wow, I thought. Do they not understand how much work it is, that Powell was already a writer of sorts, and that they’re not going to get the same kind of attention and six-figure advance? Julie Powell started her blog six years ago, had a great hook, and the tie-in to Julia Child was essential to her success. Plus, a food blog was a rare thing then. I read somewhere there are some 45,000 food blogs now.

Will Julie & Julia send foodies dashing to WordPress? Can  a newbie food blog garner the same success as Powell’s, or  Clotilde Dusoulier (Chocolate and Zucchini) or Molly Wizenberg (Orangette)? Is the public still hungry for new blogs on cooking and food? Has fatigue set in for the blog-fueled memoir?

Filed Under: Food Blogging Tagged With: Amanda Hesser, Balthazar, Blog Appetit, food blogs, food writing, Judith Jones, Julie & Julia, Julie Powell, Martha Stewart Living, memoir, Merryl Streep, Susan Spungen

Primary Sidebar

My Books





Awards and Honors


Substack newsletter 2024


Will Write for Food 2022


Will Write For Food 2022


IACP Member of the Year 2022


Will Write For Food 2022


Will Write For Food 2020


Best Essay 2016


2016 Grand Prize
MFK Fisher Award
for Best Essay


Will Write For Food 2016


Will Write For Food 2016


Will Write For Food 2010


Best Essay 2007


Will Write For Food 2005

Member

Secondary Sidebar

Subscribe to my Free Monthly Newsletter on Food Writing Here

Food Blogger Pro Ad
Cookbook Publishing Course

Categories

  • Awards (17)
  • Career (72)
  • Contests (23)
  • Cookbooks (122)
  • Ethics (60)
  • Food Blogging (230)
  • Freelancing (54)
  • Literary Agents (12)
  • My workshops and conferences (35)
  • Personal Stuff (24)
  • Photography (7)
  • Promotion (27)
  • Proposals (10)
  • Recipe Writing (73)
  • Restaurant Reviewing (22)
  • Self Publishing (20)
  • Social Media (23)
  • Travel Writing (3)
  • Useful Links (23)
  • Writing (139)
    • Memoir (15)
  • Writing Apps (3)

Archives

Popular Posts

  • 2 Books For Dummies and Idiots 8 views | posted on September 26, 2012
  • So Many Ways to Organize A Cookbook 7 views | posted on November 22, 2016
  • 100 Verbs for Recipes, from Julia Child 5 views | posted on November 12, 2013
  • How to Write a Great Recipe Headnote 4 views | posted on August 31, 2021
  • Beautiful Cookbooks with Stories and Personality Sell Best, Says Editor 4 views | posted on September 15, 2015
  • Why BlogHer Food Ended, After 8 Years 3 views | posted on June 6, 2017
  • How to Avoid Cultural Appropriation in Food Writing 3 views | posted on April 27, 2021
  • How to Sell Recipes and Content 3 views | posted on August 17, 2021
  • After Food Blogging, Gluten-Free Girl’s Shauna Ahern says “Enough” 3 views | posted on November 26, 2019
  • 8 Answers to Copyright Questions About Recipes and Books 3 views | posted on December 6, 2016

Copyright © 2026 · Dianne Jacob      Privacy Policy

Copyright © 2026 · Genesis Sample Theme on Genesis Framework · WordPress · Log in

Get Dianne’s free newsletter on food writing and blogging delivered to your inbox!

Subscribe