Dianne Jacob, Will Write For Food
Useful Tips, Interviews, and Stories to Inspire Food Writers and Bloggers
A guest post by Jasmine Lukuku
A few years ago, I felt restless about blogging. I’d poured a lot of time into developing a niche community for Black Food Bloggers Club on Facebook. The group had grown organically, but I was eager to connect with members face-to-face at a blogging retreat.
After polling the group to gauge interest, I decided to host a blogging retreat in New Orleans. We would spend mornings [Read more…] about 5 Tips for Hosting a Food Blogging Retreat
At the first-ever BlogHer conference in 2009, I announced that I had just started my blog about food writing. At the time I was on a panel, sandwiched between Ree Drummond, the Pioneer Woman; and Susan Russo of Food Blogga.
You might know what happened to these two since then: Drummond went on to the Food Network and became an [Read more…] about My Blog About Food Writing Turns 10 (and How Blogging has Changed)
One of the things food writers struggle with most is how to promote recipes in a way that sounds authentic and not too braggy. You know your recipe is “the best,” but you can’t keep saying that for every one you write.
So what can you do to improve your blog posts, recipe headnotes, and social media blurbs? First, I went back to my most visited post: 100 Verbs for Recipes, from Julia Child. Who else could I research, I wondered, who would [Read more…] about Smitten Kitchen Shows You 100 Ways to Promote Recipes
A guest post by Lisa Johnson
A few years ago, I started a food interview series called “You Pick Six.” To my surprise, I have now completed 21 interviews of local food bloggers, food publicists, authors, news anchors, food entrepreneurs and others.
When I started blogging in 2006, I wrote at least one weekly post. But sometimes life gets in the way. Late 2014 into early 2015 was a blur of stress. My father was diagnosed with Alzheimer’s and our family [Read more…] about What I Learned by Starting a Blog Interview Series
It’s time to up your game and enroll in Food Blogger Pro (FBP), a membership organization to help you grow and monetize your blog.
For just one week, from today until November 15, you can enroll in Food Blogger Pro and start learning. If you sign up later, you’ll be [Read more…] about Enroll in Food Blogger Pro to Grow Your Blog
Do you still write personal stories on your food blog? It seems like a subject of great anxiety to food bloggers these days.
When I taught a writing class earlier this year, many food bloggers said they are afraid to write personal stories now. They’ve all read the long, drawn-out posts about cats, children and confessions about depression that end with [Read more…] about Please Write Personal Stories on Your Food Blog
A guest post by Anand Srinivasan
Sure, you want to grow your Instagram following, because it’s a hot platform we all need more numbers. But I can give you three more marketing-based reasons to do so.
First, more than 800 million people (or nearly three times the population of the United States) are active on Instagram each month. This presents a terrific marketing opportunity to increase your visibility.
Second, UK newspaper The Guardian published a report that underlined an evolution in the way we eat. According to this report, healthy but “unphotogenic” breakfasts such as cereals are giving way to attractive alternatives like avocado toast. A cursory look at the Instagram hashtag #breakfast shows you how people prefer to eat food that is “Instagram-worthy.”
And third, a report published by UK retailer Waitrose found that at least one in five people shared a photo of food with their followers every month.
Typically, this post would now go into photography tips about using natural light and finding the right angle. But I’m going to spare you this obvious advice, because my specialty is marketing.
Hashtags are a vital component of Instagram marketing. By tagging your food photos with the right hashtags, potential users who are interested in your content will see you.
In my research for this post, however, I found that many food bloggers are not using the right hashtags. They used unique tags, but were not [Read more…] about 3 Marketing Tips to Grow Your Instagram Following As A Food Blogger