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Dianne Jacob, Will Write For Food

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Afro-Vegan

How Bryant Terry Sells Cookbooks Through Appearances

March 3, 2015 by diannejacob 15 Comments

Bryant-Terry-photo

Cookbook author Bryant Terry’s book promotion plan includes singing, rapping, and tying into social activism.

(Photo by Paige Green)

Four-time cookbook author and food activist Bryant Terry loves to perform, whether addressing a conference crowd, singing, or demonstrating how to cook a dish. It’s all part of getting his message across that good food should be a right, not a privilege. At all of these events, he’s also selling cookbooks.

I’ve attended a few of my fellow Oaklander’s events and enjoyed the innovative ways he gets his message across while selling books:

Q. You seem to have more creative ways to sell books than the average cookbook author. You read from your book during a pop-up dinner by another chef, for example. 

A. Philip has been a supporter of my work for a couple of years. We came up with the idea and co-planned the menu together. I did some speaking between courses, some rapping and some entertaining.

I have done events with chefs before. On a book tour, a restaurant hosted me for a book event. The kitchen made recipes from Afro Vegan and they did a [Read more…] about How Bryant Terry Sells Cookbooks Through Appearances

Filed Under: Career, Promotion Tagged With: Afro-Vegan, Bryant Terry, cookbook promotion

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