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Dianne Jacob, Will Write For Food

Useful Tips, Interviews, and Stories to Inspire Food Writers and Bloggers

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Writing

Being Grateful — And Happier!

December 20, 2011 by diannejacob 50 Comments

If you can get a sentence down, then a paragraph, then an essay, and maybe an entire manuscript, this is the season to be grateful. While 81 percent of the public says they want to write a book, most of them never get to that point. Because it’s hard.

At a workshop I conducted recently, one of the students said she hasn’t been able to write a blog post for the last four months. I have wrestled with my critic for more than 30 years of being published, and it is still a struggle. I can relate.

So this holiday season, I’m grateful I can produce the words. Being grateful, it turns out, is a mood changer. The other day I heard [Read more…] about Being Grateful — And Happier!

Filed Under: Food Blogging, Writing Tagged With: being grateful, Food blogging, food writing, inner critic

5 Writing Books for Holiday Marking and Underlining

December 5, 2011 by diannejacob 49 Comments

My highest compliment: A marked up first edition of my book. (Photo by Jo Stougaard)

You’ll probably get on a plane soon, off to see grandma, friends or kids. Why not spend your plane time reading a how-to book?

No, not the ones about making money or dieting! I mean books about writing and publishing. Put your tray table down and furiously underline, fold pages over, add sticky notes, and fill pages with highlighter. The only hard part is adding a beverage without spilling.

It took me years to mark up my non-fiction books. Now I take it as the highest compliment when readers tell me they’ve violated Will Write for Food in the same way.

Although sometimes it sounds a little extreme. One reader told me she tore the book in half so she could read the unread part on a plane!

After the first edition came out in 2005, Jo of MyLastBite, a respected Los Angeles blogger, sent me the above two photos of my book, with an email about her mark-up system:

“My copy of your book is never far from reach. When I read books, my system for flagging specific pages are: 1) Flagged page on top means “great quote.” 2) Flagged page to the right means “action” or “get more info.”

“After I read your book (the first time), my husband made fun of me because almost EVERY page was marked with a flag on top, AND on the right.”

What a huge compliment. And I encourage you to do the same with whatever book you’re juggling on your tray table. How-to books are made for destruction, and we authors don’t mind.

Here are five books to improve your writing and knowledge of the publishing industry, from the classics to the newcomers:

1. Bird by Bird: Some instructions on Writing and Life, by Anne Lamott. I never tire of recommending this book, just as I never tire of re-reading it. And most importantly, Lamott is the one who came up with “shitty first draft.” I never tire of using that term as a writing coach and teacher, either. It always gets a laugh, but mostly because [Read more…] about 5 Writing Books for Holiday Marking and Underlining

Filed Under: Cookbooks, Writing Tagged With: books on publishing, books on writing, Food blogging, food writing

Tons of Conferences and Workshops Coming Up

November 29, 2011 by diannejacob 62 Comments

Why go to a conference or workshop? I can think of a million reasons. It’s fun. It’s a great way to hear speakers you admire, or people you only know online. You’ll be energized, you could make contacts leading to more writing assignments, and you’ll definitely get out of your usual routine.

In the sessions, even if you think you’ve heard it all, you could:

  • Be inspired to reach for a new goal
  • Remember something important that you need to work on
  • Think about a current project in a new way, breaking through clutter or obstacles
  • Hear messages you’ve heard before, but this time they sink in!

Whether you’re a food writer, food blogger, or food historian, here’s a big list of upcoming food-based conferences to tempt you (and some where I’m speaking):

December 9 – 10, Food Studies: An Interdisciplinary Conference. Held at the University of Las Vegas campus, this conference attracts academics who speak on agriculture industry, geography, culture and aesthetics and policies. Las Vegas, NV

January 28, 2012, Food Blog South. This year’s one-day conferences features a keynote by Kat Kinsman, managing editor of CNN’s food blog Eatocracy, and vice chair of the James Beard journalism committee. I’ll be speaking on food blog ethics, a favorite topic. Birmingham, AL

February 9 – 11, The Roger Smith Cookbook Conference. Tracks on the past, present and future of the cookbook, with panelists from the cookbook, agenting, publishing and literary worlds. New York

March 16th – 18th, Food Sense: 8th Annual MU Life Sciences & Society Symposium. This symposium investigates “how our taste for food is shaped by biological triggers, cultural norms, economic activity, and [Read more…] about Tons of Conferences and Workshops Coming Up

Filed Under: Food Blogging, Writing Tagged With: Food blogging, food blogging conferences, food history conferences, food professional conferences, food writing

Q&A with Veteran Cookbook Collaborator Mary Goodbody

November 15, 2011 by diannejacob 46 Comments

After Mary Goodbody left Cook’s Magazine (now Cook’s Illustrated) in the 1980s, she got her first opportunity to co-write a cake decorating book for a packager. She took the job and never looked back. Since becoming self-employed in 1984, the food writer and editor has collaborated on close to 50 cookbooks.

She lives in Connecticut, inherited a 200-acre sustainable farm in northwestern New Jersey with her seven brothers and sisters, and blogs about her visits there.

We spoke recently about collaborating on cookbooks and her long career. I have collaborated on a cookbook (Grilled Pizzas & Piadinas) and edited recipes for publishers. I wanted to learn more about these jobs as careers for freelance food writers:

Q. How do you define the job of a collaborator?

A. I’m the project manager. I make sure the book gets done. I’m pretty detail oriented and I work and think in a linear fashion, which helps the authors keep their deadlines. The author might do some writing, but I edit it. I keep in touch with the

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Filed Under: Cookbooks, Writing Tagged With: cookbook collaborator, cookbook writer, food writer

Steve Jobs and the Internal Editor

October 18, 2011 by diannejacob 61 Comments

I’m still mourning the death of Steve Jobs, a brilliant man who changed my life with beautifully-designed, practical products. But I’ve also been reading about the type of boss he was: bullying. Just like my own critical voice.

In the late 1980’s, I was working on a cover story for the NeXT machine, one of Job’s rare flops. The magazine’s editor-in-chief, main feature writer, and I (the executive editor) spent an afternoon interviewing Jobs about his new machine and his strategy.

I found it nerve-wracking to be around the guy. He had piercing eyes that bore into me, unblinking. He seemed to be thinking, “You are an idiot” whenever I spoke. I was simultaneously thrilled to be in his presence but couldn’t wait to get away.

Towards the end of our meeting, I suggested he appear on the cover. He scoffed and [Read more…] about Steve Jobs and the Internal Editor

Filed Under: Writing Tagged With: inner critic, internal editor, Steve Jobs

Melissa Clark Works Her Tail Off, and Says You Should Too

September 27, 2011 by diannejacob 46 Comments

Prolific food writer Melissa Clark writes cookbooks, freelance articles and columns, and a blog.

If you looked up the opposite of “slacker,” you’d see Melissa Clark‘s name highlighted in bold.

The prolific freelancer writes weekly recipes for the New York Times and Gilt Taste, among other freelance gigs. She has also written 32 cookbooks. Many are collaborations with chefs including Daniel Boulud, David Bouley, and White House Pastry Chef Bill Yosses. Her latest cookbook, out in October, is Cook This Now: 120 Easy and Delectable Dishes You Can’t Wait to Make.

Oh, and in her copious spare time, she takes care of her young daughter and writes a blog.

In an interview, she spoke about her career as a food writer, including advice for those who want to be as successful:

Q. You’d been working as a cook and a caterer in New York. What made you want to become a food writer?

A. I always wanted to be a food writer. I started a catering business when I was in grad school. Food was in everything I wrote. It was my metaphor. This was the 1990s. People knew of restaurant critics and cookbooks writers, but food writing wasn’t a viable career. I felt like I was on an uncharted path.

Q. Is a Masters of Fine Arts (MFA) in writing a good way to learn about freelance writing and cookbook collaboration? Would you recommend it?

A. No. It’s a good way to find your voice as a writer. People don’t think about that. It’s just as important.

Q. As a freelancer, don’t you have to write the voice of the publication?

A. If you don’t even know who you are and what your voice is, it’s really hard to figure out how to make your voice fit into other molds. Voice has to have a point of view, the perspective that the piece is coming from.

It’s really good to know how to write in different perspectives (first person, second person, third person). You learn all different perspectives when you get an MFA.

I recommend that people take writing classes. It helps stretch you as a writer. It’s really good to challenge yourself.

Q. What was your first big break as a freelance writer?

A. I wrote for websites about food, including once a month for Hearst magazines. I wrote tons of content for Cuisinenet. They paid me real money. I could support myself if I catered on the side.

I also developed recipes for IMP, which put out recipe cards that went out in the mail, where they asked people to [Read more…] about Melissa Clark Works Her Tail Off, and Says You Should Too

Filed Under: Cookbooks, Food Blogging, Freelancing, Recipe Writing, Writing Tagged With: Food blogging, food writing, freelance writing, Melissa Clark

Like Throwing Darts in the Dark? That's Freelancing

August 23, 2011 by diannejacob 51 Comments

Freelancer Cheryl Sternman Rule. She's learned how to throw darts that hit the target. (Photo by Paulette Philpot)

When I was a magazine editor, I wondered why freelance writers couldn’t figure out what I wanted. I rejected 95 percent of pitches.

Now that I’m on the other side, I see how difficult it is when you’re an independent writer, on the outside looking in.

At the recent Book Passage conference on Travel, Photography and Food Writing, food writer Cheryl Sternman Rule spoke about why pitching to publications is such an anxiety-producing process. What she said resonated with me, so I asked her to share it:

“As a freelancer since 2004, I’ve spent years both pitching and avoiding pitching,” explains Cheryl. “For me, pitching seems like a dark art. There’s black magic about it that often makes me feel like I’m throwing darts in the dark.

“Editors have editorial calendars, or ideas in their heads for what they’d like to cover. We writers are not often privy to this information. So we shoot story ideas out like darts and hope they’ll hit some mysterious, shrouded target. It’s a tough game to play, psychologically.”

That’s exactly right. You keep throwing until you strike the target, even when you get no feedback. You need a thick skin to be a freelance writer, not to mention an ability to see in the dark.

Meanwhile, Cheryl [Read more…] about Like Throwing Darts in the Dark? That's Freelancing

Filed Under: Food Blogging, Freelancing, Writing Tagged With: Food blogging, food writing, freelance writing

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