Goldman’s Notting Hill Brownies. (Photo by Ryan Szulc.)
Eight years ago, Marcy Goldman stopped giving recipes away for free on her website, Better Baking.
“Everyone was vacuuming up my recipes and putting them on sites like Allrecipes.com, sometimes changing the headnotes, sometimes not,” she told me in an interview. “It was irksome.”
“Cookbook editors were asking if the recipes for forthcoming books would be original or could they expect to see them on other people’s websites. Plus I felt like my recipes were my children. I felt proprietary about them, both as a chef and a writer.”
So she put her recipes behind a wall, and charged for them. Readers can subscribe to the website “magazine” for 1 to 4 months, for $5 to $20, to access more than 2500 recipes. Or they can [Read more…] about Selling Recipes Online for $2.49 Each
