By Kathy Hester
There is no better way to get the word out about your latest product than to promote with live video.
Why? Imagine how easy it would be to make a sale if you were able to meet face-to-face and talk with all your fans. Live video allows you to make eye contact with your viewers and even answer questions that they type into a chat. You are talking, asking questions, teaching and reeling in your audience. They feel like they are hanging out with you and are in your inner circle.
You can go live on any of the platforms from your phone. You can go live on your computer for Facebook, YouTube or Tiktok, but you cannot go live on your computer to Instagram. (To stream live on Tiktok and mobile YouTube you need 1,000 followers.)
A product could be a new cookbook, class, course, retreat, conference or a recipe or blog post.
Here are my five tips for how to promote with live video:
1. Involve your audience in the creation process.
Use live video to invite your audience to look behind the scenes as you develop your product. They want to support you as you create your book, class or other product.
You probably already do this in static posts on your social media. Live video just makes it more personal. Invite them into your [Read more…] about 5 Ways to Promote with Live Video