A guest post by Faith Kramer
Like many food writers ordered to shelter in place, I spend my days developing recipes. I’m doing so for my cooking column, which appears every other week in the j, Northern California’s Jewish Resource.
Once the quarantine began, it was time to adapt. Overnight we became a nation, if not a world, that wanted comfort food. Taste was still paramount, but I needed recipes that were emotionally nourishing, easy to source, economical and convenient to make, and still connected to my target audience.
Here are my 5 tips for developing recipes in the age of COVID-19:
1. Watch social media to see what people cook and what resources they turn to for recipes and guidance.
Many Facebook groups, Instagram and Twitter hashtags, Pinterest boards, TikTok videos and [Read more…] about Developing Recipes in the Age of Coronavirus