Sep 302014
 
John Kessler 1

John Kessler explains how he gets repeat assignments.

Freelance writers like John Kessler are rare — the kind of writer editors can count on, who  can tackle just about any story and come through at the last minute.

John is the full-time dining columnist at the Atlanta Journal-Constitution. On the side, he freelances for Garden & Gun, Food Arts (recently deceased), GQ, and has written for Cooking Light and Every Day with Rachael Ray.

What does it take to be the writer editors call upon? Kessler has ideas:

Q. Do you pitch new publications or do editors come to you?

A. My best work always comes from magazines where I’ve Continue reading »

Share Button
Jan 022013
 

When I was a magazine editor, part of my job was to design the perfect mix of feature stories that kept readers turning the pages. I would lay out maybe two trend pieces, two service guides, one how-to, a round-up, and a profile, with different lengths for variety.

These types of feature stories are formulaic, and most magazines (newspapers and websites too) rely on them. Once you understand the 10 types of features and how they work, you’ll start thinking of story ideas that fit their molds.

When pitching your feature story to an editor in an email, identify the type, so editors can envision the story. Of course, before you pitch anything, go through the magazine’s features and make sure they publish the types listed here.

It might help to subscribe to magazines you’re thinking about pitching, to ensure your story ideas have merit. So at the end of this post, I’m offering 10 free subscriptions for Continue reading »

Share Button