Jun 162015
 

WWFFIIIcover.border
At last! I started working on this edition last year and I couldn’t tell you about it until now. The third edition of Will Write for Food, completely updated and with a new chapter on making money, goes on sale July 14, 2015. Today I’m giving away Continue reading »

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May 122015
 
DIWC_

The recently-opened Dubai International Writers’ Center, which hosts talks, coaching and workshops.

I’m thrilled to return to Dubai, that hot, impossibly complicated and dizzying place of high rises, including the world’s tallest building. It was more than 100 degrees on my first trip in September 2013, and it will be about 100 degrees later this month. Sense a pattern? I’m packing light.

Last time I was a guest instructor for Bethany Kehdy, who runs Continue reading »

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May 052015
 
Denise-Vivaldo

Denise Vivaldo doesn’t let other people define her.

You’re doing fine until someone makes a snide remark on social media. Then a literary agent says your book idea won’t sell, and two editors haven’t responded to your story pitches.

Soon you’re having trouble getting through the day.

What you need is a mini Denise Vivaldo on your shoulder. This successful food stylist and food writer is one of the most optimistic people I know. She seems to let slights, criticisms and rejection slide right off.  I thought I should interview her to find out how she does it:

Q. You say you have thick skin. How do you define that?

A. I got a thick skin early in life and it has worked for me. As a child I danced and by the time I was eight or nine years old, I was already Continue reading »

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Apr 282015
 
Early-Peaches2

Peaches in April! Thanks to climate change, these appeared at my Oakland, CA farmer’s market last weekend.

Who has time to keep up with everything going on in our food writing world?

You do! Just click on the peachy links below, especially the fun ones.

This list first appeared in my last quarterly newsletter, a free compendium of links for food writers and bloggers. If you’d like to subscribe, please sign up here. If you’re already a reader, thank you! Here we go:

1. Wondering who’s selling the most cookbooks? Here are the bestselling cookbooks of 2014. As usual for the last few years, Ree Continue reading »

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Apr 072015
 

Package-in-the-mailPublishers send lots of cookbooks to food bloggers, hoping for publicity. If you choose to write about a book, they might supply images and recipes. If you’re not going to write about it, they might say: how about a shoutout on social media?

Do you owe them something in exchange for this free book? If so, what?

This is an area of confusion for many food bloggers. You want to be nice and do the right thing. But understand that, first of all, you owe them nothing.

Even if you requested a book, you are entitled to read it and decide not to Continue reading »

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Mar 172015
 
Amy-Sherman

Amy Sherman started a food blog 12 years ago, before there were ads or sponsored posts.

A guest post by Amy Sherman

Right now there’s a lot of buzz about how hard it is to earn an income from food blogging. I find it hard to be part of those discussions because I have never looked at blogging as a way to earn a living. I think of my food blog as a marketing vehicle and a platform and it’s led to a thriving career.

I started my food blog, Cooking with Amy, in 2003. There were no ad networks, no ads that I can remember, no sponsored posts or spokesperson deals. Food bloggers weren’t getting book deals or TV deals — let alone movie deals — and they certainly didn’t expect to Continue reading »

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Feb 242015
 
Eggs-OxbowMarket.Napa

Steak tartare, fried eggs and Vietnamese herb salad, an unusual combo but it worked beautifully for brunch.

I adore links that teach me how to be better at what I do. Sometimes people send them to me, and sometimes I discover them online. I cull through dozens to find the best information for food writers. As a result, these kinds of lists are some of my most popular posts.

This particular list came from my last quarterly newsletter. I’m collecting links now for my next newsletter on March 30. It’s free and won’t clog up your inbox because it only shows up 4 times per year. So please consider signing up.

Now, on to what’s new in our world:

  1. How to use the DMCA to prevent people from stealing your online content.
  2. To see what’s trending online in recipe searches, here are sites to visit.
  3. Heidi Swanson of 101 Cookbooks writes about maintaining a long-term blog.
  4. How Ten Speed Press became a cookbook powerhouse.
  5. Here’s what happens on a cookbook shoot.
  6. If you write about special diets, here’s an excellent exploration into the gluten-free craze.
  7. Why is it so hard to catch your own typos?
  8. Need a media kit for your blog? Here’s a free template.
  9. If you want to become a star, start your own YouTube cooking channel.
  10. Mark Bittman changed the way he writes recipes for his newest cookbook, and says we’ve all been doing it wrong.
  11. To pitch newspaper food sections on your latest book or a story, here’s a helpful chart.
  12. The New York Times held a Food for Tomorrow conference and you can watch all the videos for free.
  13. Food magazine editors moved around a lot last year. Eater has a chart.
  14. If you want to write long-form journalism, Eater is interested.
  15. If you take ads on your blog, you might want to know which ad network has the biggest market share.

Just for Fun

  1. Here are classic New Yorker stories about chefs, free to read.
  2. Like Food Memoir? Here’s a long list of the best ones, according to a reviewer at Abe Books.

Continue reading »

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