Jan 062015
 
15-ounce-can.small

Do canned goods makers have any idea how it affects recipe developers  and cooks when they reduce their can sizes?

…and I was just baking, not developing recipes.

Over the holidays I made a pumpkin bread from a favorite recipe in an older cookbook. The recipe called for one 16-ounce can. Yet cans of pumpkin are no longer 16 ounces, but 15.

The manufacturer removed 2 tablespoons instead of raising the price! I repeat: 2 tablespoons. That’s all it takes to mess up  Continue reading »

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Dec 302014
 
Bouquet-of-flowers

A virtual bouquet for you, dear reader.

Today I’m saying thanks for being a reader. It’s my fifth year of blogging, and I still love writing my weekly post on food writing. Most of all, I love hearing from you and having a conversation.

If you lurk, I’m thrilled to have you as a reader, regardless of whether you’ll ever leave a comment.

If you’re a regular commenter, I’m grateful when you take the time to type something, even if it’s “thanks.”

When you tell me you’re a long-time reader who has finally commented, I love that.

If you have corrected me or told me I’m flat out wrong, I’m thankful that you set me straight or offered a different perspective.

If you have tactfully emailed me about a typo, I am grateful, grateful, grateful. To those of you who Continue reading »

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Dec 092014
 
Julie-Van-Rosendaal

Working for free at any stage of your career has value, says food writer Julie Van Rosendaal.

A guest post by Julie Van Rosendaal

I’m not being paid to write this. It’s a guest post, a format whose popularity has slipped in recent years as the concept of writing for exposure began to lose its luster. It seemed more popular back when no one was making any money at this blogging thing.

So why am I writing it, if I’m not being paid? Because I like and admire Dianne, I read her blog and want to give back for all the knowledge she’s shared with me, and because I’m part of this online community and find it an interesting conversation. Because I do what I do for plenty of reasons, and only one of them is monetary.

Derek Thompson made a good point in The Atlantic, that most of us Continue reading »

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Nov 192014
 
LIndsay-and-Bjork-Olstrom

Pinch of Yum’s LIndsay and Bjork Ostrom report earnings each month of up to $30,000+.

Like thousands of other young women, Lindsay Olstrom started a food blog in 2010 called Pinch of Yum. She was in charge of the content and photography. Her husband Bjork, a techie, took charge of the tech issues and business.

Here’s what’s different: Four years later, the site receives more than 2 million page views per month. The couple has created a lucrative business that sometimes grosses more than $30,000 per month.

As the blog grew, the couple got questions on everything from food photography to starting a blog, so they started Food Blogger Pro, for food bloggers who want to  Continue reading »

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Nov 112014
 
Tomato sauces @540

Vibrant tomato sauces, captured courtesy of photographer Donna Ruhlman.

Who has time to keep up with all the tips and irresistible stories on the Internet?

Now you do! I’ve saved you hours by aggregating this tomato-sauce colored list of links about food and recipe writing, successful bloggers, book promotion, and freelance Continue reading »

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Oct 282014
 
Thug Kitchen Authors

Thug Kitchen co-authors Michelle Davis and Matt Holloway. Their blog led to a cookbook with incredible sales this month. (Photo courtesy of Sean Neild.)

Paging through a new cookbook never fails to thrill me. So when I got a copy of Thug Kitchen as a gift while attending the Food Bloggers of Canada annual conference, I put my feet up for a few minutes to take a look. It’s a vegan cookbook with great recipes and gorgeous Continue reading »

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Sep 162014
 

Like-Love-Social MediaA few months ago, in exchange for appearing on a panel, the conference paid my expenses.

During the event, I wanted to share photos of the meals on Facebook and Twitter. I also knew the conference organizers were expecting speakers to promote the event on social media.

So I did the wrong thing. I posted a few photos, and I didn’t say my meals were comped. It felt slimy! I didn’t want to! (Cue whining.)

That was wrong, by law in the US. (I hope no FTC officials are reading this.) From now on, I’m either not post anything on Continue reading »

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