Of Dresses and Events Coming Up

Omnivore-signing.2010
The 2010 signing of Will Write for Food, 2nd edition, at Omnivore Books in San Francisco. I still have that dress! Now I have to remember not to wear it. (Photo by Heather Luhan)

The third edition of Will Write for Food came out last week, and I’ve been busy with promotion. I love in-person events best because I get to see people in real life versus virtual, and wear dresses. Sometimes friends show up for support, which makes these events even more fun, kind of like parties.

So far my summer book promotion — that all-important six-week window — is going [Read more…]

A Food Blog About “Everything” Can be a Trap

Trapped-in-a-blogA guest post by Melissa Hartfiel

For the last three years it has been my job to review every blog that applies to join Food Bloggers of Canada.

I make sure they meet our membership criteria, such as being Canadian and being 50% food related. I also find bloggers who can write for us, become a featured member, or a good fit with a brand campaign.

It may sound harsh but, now that I’ve read more than 1600 food blogs, the majority bleed into one generic blog on home cooking and [Read more…]

12 Super-Useful Links for Food Writers and Bloggers

chocolates
Champagne chocolates on display at Dean & DeLuca.

It’s time again for my list of useful links, which I have culled from dozens more to find the most valuable ones for you. As always, they are excerpted from my recent quarterly newsletter. If you’d like to receive the entire list of links next time, sign up to receive my four newsletters per year. Now, on to the goods:

1. How Much Should I Charge? Part 1 and Part 2, from the Food Bloggers of Canada website, details all the issues to consider, particularly in Part 2.

2. Publishers Weekly did a good webcast recently about selling single subject cookbooks in unusual places.

3. What does a successful food stylist do? Check out  [Read more…]

11 Must-Read Links for Food Writers and Bloggers

Sausage-and-Kale-Pizza-600
What I’ve eaten lately: A kale and sausage pizza from Lungomare, an Italian seafood restaurant in Oakland, CA.

Wondering how to get ahead? My quarterly e-newsletter is filled with links on best practices and ideas for book promotion, social media, freelancing, writing and blogging. Here are some of those terrific links, the best of dozens I’ve culled through in the last few months.

If you’d like to subscribe, my newsletter is free. Please sign up here.

1. For tips on book promotion, read 31 Ways to Find New Readers, Outside of Your Network.

2. And if you’re getting interviewed about your new [Read more…]