It was a giddy time because, as you know, a cookbook review in The New York Times is the Holy Grail. Emails flew as my agent and publisher discussed [Read more…] about For a Cookbook Review, is Testing Recipes Essential?
Are you attending food blogging and writing conferences this year? Or speaking at one?
I hope you’ll pick at least one. Conferences are a great way to shake up your brain, network in person, and get re-inspired about what you love. And if you’d like to [Read more…] about Food Blogging and Writing Conferences in 2016
I know you’re busy. Just look at all that happens online! Are we suckered into paying attention to this stuff? Yes.
So it makes it even more relevant for me to say thanks for a reading, thinking, and commenting about food writing in all its forms, here on my blog.
It’s amazing to me that you come back, again and again. I’m grateful regardless of whether you skim the content, read the whole post, or add a comment.
I’m especially grateful for when you [Read more…] about Thanks, really.
I had a big birthday recently, and was rather shocked to see the photos. I had aged, and I didn’t like it.
It’s because I’m accustomed to seeing a younger me online. In Internet years I am up to 10 years younger.
The thing is, I like those old shots quite a bit. But this year, I forced myself to post a more current mug shot (right), which I still [Read more…] about How Old Are You in Internet Years?
As the food director at Real Simple magazine, responsible for all recipes, Sarah Copeland has lots of opinions — and experience — about [Read more…] about Writing a High-Quality Recipe is Like a Report, says Real Simple Editor
I meet lots of food bloggers at conferences who are writing sponsored posts. Here are two stories of their first experiences that didn’t turn out well:
1. Prioritizing the brand over readers.
In the Q&A after my talk, a food blogger wanted to know why readers suddenly unsubscribed from her blog after she wrote sponsored posts.
She said she usually buys a years’ supply at a time from a particular nut company. Eventually she [Read more…] about Are You Making These 2 Mistakes When Writing Sponsored Posts?
Dusoulier was a young Parisienne who spent a few years in the Silicon Valley as a software engineer before returning to Paris. She launched the English version of her award-winning [Read more…] about Why Blog in Two Languages? Chocolate & Zucchini Says it’s Worth It