Apr 212015
 
The-Good-Pantry-Pancake-Mix

Pancake and other dry mixes are a feature of  Cooking Light’s The Good Pantry.

I don’t know about you but my pantry is out of control.

There are pestos, frozen kaffir leaves, and stocks bulging out of freezer drawers. Little jars of unfinished sauces linger in the fridge. Costco bags of nuts, frozen berries, and fish snooze in the chest freezer downstairs.

And don’t even ask how many kinds of oils and vinegars I keep in the cupboard in a Lazy Susan, along with Continue reading »

Apr 142015
 
Here I am, eating bonbons all day as a sponsored writer. Heh.

Here I am, eating bonbons all day as a sponsored writer.

There’s been lots of talk on my blog lately about money and food blogging. (See post about Adam Roberts and Amy Sherman’s post.)

But one thing people don’t talk about is the privilege of being a food writer, where earning money is a secondary ambition for many – not because they’re hobbyists, but because they don’t have to earn a living.

This story on Salon about obfuscating the circumstances that let us write Continue reading »

Apr 072015
 

Package-in-the-mailPublishers send lots of cookbooks to food bloggers, hoping for publicity. If you choose to write about a book, they might supply images and recipes. If you’re not going to write about it, they might say: how about a shoutout on social media?

Do you owe them something in exchange for this free book? If so, what?

This is an area of confusion for many food bloggers. You want to be nice and do the right thing. But understand that, first of all, you owe them nothing.

Even if you requested a book, you are entitled to read it and decide not to Continue reading »

Mar 312015
 
Kathleen-Flinn-head-shot

Kathleen Flinn has published three acclaimed food memoirs.

A guest post by Kathleen Flinn 

Who writes three food memoirs? Before they’re 50 years old, no less? There’s me, Ruth Reichl, Nigel Slater… it’s not a long list. Food memoirs are tricky, though. Here are some things I’ve learned along the way:

1. Conflict drives narrative.

Your grandmother might have made beautiful dumplings. You may be obsessed with kumquats. But does your story pass what my journalism mentor called the “Who Cares” test?

Ultimately, readers keep turning pages because they want to find out Continue reading »

Mar 242015
 
Sunrise

Some writers write at sunrise. I’m fast asleep. When I get to my desk, I tackle email first.

You’ve read a million times that writers need to write as soon as they get up or as soon as they get to their desks. It’s the conventional wisdom passed down by writing teachers and experts everywhere.

Here’s my dirty little secret: I don’t write first thing.

Why not? I have a different process for shallow work and deep work. Here’s my reasoning:

1. I need to warm up.

I’m not ready for intense concentration first thing. Shallow stuff like Continue reading »

Mar 172015
 
Amy-Sherman

Amy Sherman started a food blog 12 years ago, before there were ads or sponsored posts.

A guest post by Amy Sherman

Right now there’s a lot of buzz about how hard it is to earn an income from food blogging. I find it hard to be part of those discussions because I have never looked at blogging as a way to earn a living. I think of my food blog as a marketing vehicle and a platform and it’s led to a thriving career.

I started my food blog, Cooking with Amy, in 2003. There were no ad networks, no ads that I can remember, no sponsored posts or spokesperson deals. Food bloggers weren’t getting book deals or TV deals — let alone movie deals — and they certainly didn’t expect to Continue reading »

Mar 102015
 
meatwork1

Adam Roberts of Amateur Gourmet was on fire last week in the media, due to two events that reverberated on social media.

Last week Adam Roberts of Amateur Gourmet led the news among food bloggers with two major online events. On his blog, he stunned fans by announcing that his advertising income has dropped so far that he can’t make a Continue reading »