- Sammy, and
While editing a cookbook manuscript for a publisher, I decided the author must have been a Rachael Ray groupie. How else to explain her use of these three terms, not to mention “easy-peasy” and exclamation points in almost every recipe headnote? At least she didn’t add “Yum-O.”
I’m wondering, is this “motherese?” Do men write like this? Would a man write “num num” and still be able to face himself in the mirror? (Apparently yes, because a man came up with this name for a sauce.)
Even worse, “sammy” is making its way into popular culture. Quizno’s has a line of flat-bread sandwiches called Sammies.
Some experts think there’s a benefit to baby talk. According to two researchers:
“…baby talk helps to create loving, emotional connections, allowing grown-ups to stop being grown up and become vulnerable, nurturing, endearing and silly. They say that baby talk shows that couples have “let their guard down, and are no longer afraid of being embarrassed around each other.” It becomes an intimate, exclusive language shared only between the couple.”
Maybe in the privacy of your own home. But please, not in food writing.
Do you agree or would you like to mount a defense?
(Photo courtesy of Freedigitalphotos.net)