“So many food bloggers have books coming out right now!” declared Amy Sherman of Cooking With Amy. She, Cheryl Sternman-Rule of 5 Second Rule (on the list below), and I were gabbing on the phone, preparing for our food blogging panel at the Book Passage Travel and Food Writing and Photography conference this weekend.
I had not counted how many, so Amy whipped up a list and emailed it to me. I added a few names, including writers I coached on book proposals (so proud!). And she’s right, it’s a pretty impressive list.
I happen to know that the advances on this list range from around $3500 to six figures. (A book advance is the amount the publisher pays you upfront.) Regardless of the advance size, there’s no doubt that cookbook editors think food bloggers are hot enough to follow, befriendand even comment on their blogs.
Food bloggers have tons of advantages as book authors. They come with their own list of potential readers. They’ve not only created a community but often they’re part of a larger community of bloggers that supports them when the book comes out. Food bloggers probably know more about marketing and social media than the average writer. And sometimes they take their own photos for the book, a two-for-one deal.
Most of the people on this list do not just define themselves as food bloggers, anyway. They are also freelance writers, journalists, cooking teachers, chefs, and recipe developers. All these skills help broaden their platform, experience, and credibility.
So take a look at this list of blogs. As you scan it, you’ll see asterisks at the end of some blog names. They indicate links to posts I’ve found about book deals or about writing the cookbook itself:
- Shauna James Ahern and Dan Ahern, Gluten-Free Girl and the Chef*
- Emma Christensen, blogs for the Kitchn
- Glen Detwiller, Chef’s Notebook*
- Tammy Donroe, Food on the Food*
- Lisa Fain, Homesick Texan*
- Matt Finarelli, Deglazed*
- Aran Goyoaga, Cannelle et Vanille*
- Sandra Gutierrez, Sandra’s Kitchen Studio*
- Jaden Hair, Steamy Kitchen
- Kristin Jackson, It’s Not You It’s Brie *
- Lindsay Landis, Love and Olive Oil*
- David Lebovitz
- Marisa McClellan, Food in Jars
- Beatrice Peltre, La Tartine Gourmande
- Deb Perelman, Smitten Kitchen* (Also this recent interview I did with her)
- Elise Pierce, Cowgirl Chef
- Adam Roberts, Amateur Gourmet*
- Jeanne Sauvage, Art of Gluten Free Baking*
- Nancy Singleton Hachisu, Japanese Farm Food/Indigo Days
- Shauna Sever, Piece of Cake*
- Cheryl Sternman Rule, 5 Second Rule
- Molly Wizenberg, Orangette* (also read this post on procrastination*)
- Susie Wyshak, Nutty Fig
Know of another food blogger with a book deal? Let me know.