One of the first posts I wrote, after reading dozens of food blogs, was “What’s the Value of ‘Looks Delicious?'” I was frustrated by seeing dozens of boring comments, and wondered if they were just thinly-veiled attempts to get visitors to the commenters’ blogs.
Lately I’ve been thinking about what else can go wrong in a comment on a food blog. Here are three effective ways to irritate the writer of the blog post, and make yourself look bad in the process:
1. Adding a link to your own post. I’ve done it. And then I’ve regretted it instantly, because it looks like free advertising. I would have been better off with a condensation of my main points.
Some people say, “This is the web, so everyone adds links.” Not true. There’s no reason to go to a post on corn muffins and say, “Hey, I just wrote about this. See my post!” It just makes you seem a little desperate, and competitive.
Adding links that are not your own content are much more noble, however, and a good way to add value to the discussion.
2. Adding a link to your own Amazon Affiliates program. A blogger told me someone had put this kind of link into a comment (where the commenter would get money if a reader clicked through and bought an Amazon product). The blogger deleted the comment, saying there was no way she was going to send her readers to someone else’s points program. Can’t blame her.
3. Writing a sentence that shows you have not read the post. Sam Hoffer of My Carolina Kitchen sent me a link to a negative review of a restaurant (not on her site). Some of the comments were: “Looks like a wonderful restaurant and sounds like a delicious meal,” and “Will bookmark the restaurant.”
I know we’re all busy, but if you leave a comment like that, anyone can click on your name, and look for more evidence that you are one taco short of a combination.
Let’s have a few laughs. If you have a blog, what’s the most outrageous or lame comment you’ve ever received?
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